This controversial 90sec TVC for New Zealand aimed the Toyota Hilux at hunters. Animals are pretending to be dead just so that they can ride on the Hilux.

I was responsible for track checks as well as animating the hapuka, the tahr, the main white bait and the ducks. This project involved a combination of keyframe animation, motion-capture and facial capture.

The spot gained negative attention and was banned a month after going to air. It lasted longer than I expected.

To clarify, I do not condone the depiction of animals pretending to be killed just to ride on a car. However, I do think Alt.vfx achieved some great vfx work with this spot.